ONE
ELEVEN
ADVISORY.
A thoughtful website experience for a Singapore corporate advisory firm—where architectural precision meets the fluidity of water, refined metallic details and natural growth.
More than a corporate template.
The goal was to create a contemporary, credible digital presence for ONE ELEVEN ADVISORY—professional without feeling old-fashioned, distinctive without overwhelming the information.
The final direction uses a Modern Editorial approach: confident display typography, generous white space, precise architectural imagery, concise navigation and purposeful interaction. The case images below are captured from the live website at one11.sg.
Precision in the details.
Modern editorial art direction
Large headlines, refined serif typography, generous white space and a clear visual rhythm—developed with Refero Styles as a source of contemporary editorial inspiration.
Responsive web experience
Layouts developed for desktop and mobile across Home, Services, About and Contact pages.
Brand and enquiry journey
The official logo, service information, architectural imagery, concise navigation and WhatsApp contact routes are brought into one coherent experience.
Water. Metal. Wood.
The approved 60 / 20 / 20 palette shapes the visual atmosphere. It is used as a design system—not as a literal Feng Shui illustration.
What shaped the design.
Refero Styles helped define the Modern Editorial reference direction. The final website translates that influence into ONE ELEVEN’s own identity through strong type hierarchy, intentional spacing, architectural line illustration, wave forms, service icons and restrained micro-interactions.
Made to work across screens.
Desktop and mobile captures of the website currently published at one11.sg.
Live desktop website · one11.sg
Live mobile website · one11.sg
Design with purpose.
Clarity in execution.
Explore the live ONE ELEVEN ADVISORY website or discover more projects by GGHB STUDIO.